How To Use Facebook To Market Your Business

    MaiMai News - HOPKINS, MN, March 16, 2008 - Facebook is all the rage; there are people that rarely venture out of Facebook onto the rest of the internet. It has become their community and in fact many people use it as the main way to communicate themselves. In high school, college and even people out of college instead of the phone number they'll ask for their Facebook ID.

Facebook offers internet marketers another "MILLION" dollar opportunity.

Here are five rules to marketing on Facebook.

Act like a "normal" user and not a marketer-add friends and use an intro message, interact with people, etc.
Facebook is a sale free zone - don't market directly on your personal page
Don't send out spammy messages marketing to your friends in mass emails on facebook
Do start a marketing page for your business after you have built a base of minimally 400 friends.
Do start a group so that people can interact and post questions and comments about your business
The normal user on Facebook looks for new friends on other friends sites. Don't just add them to friends though. You must type a message of introduction of yourself and how you know them. If you don't do that some will consider it spam.

Find old friends, join groups you are interested in and post on them. Interact with your friends, update what you are doing now, write on people's wall, post videos and have fun with it.

Interacting with people on Facebook is similar to interacting with people in the real world. You aren't going to just go up to your friends and start harassing them about your new pyramid business. You are going to fit it into the conversation in a casual way that interests them and leave it at that without pushing them. You will quickly give them the info to create interest and let them decide if they want to pursue it. Oh, that is if you are going to do it the right way instead of the old school begging, pleading and scolding for not joining your business.

The same thing applies with just sending out a mass Facebook email about your business. It's spammy and people react very negatively to it on Facebook. They'll report it as spam and you can lose your page.

Once you have a good base of friends I recommend you start a page for your business. Always present your business on your page with HOW it benefits others, with a HOW TO statement or a DISCOVER or a LEARN opening piece so that people that are intrigued with that subject would click through and learn about how you can help them and build value in their lives. Invite them to interact and discuss and ask questions. Keep things positive even if you get negative comments. People will see the discussion and find out you are a great person if you handle it correctly. They will want to do business with someone who is professional and they can see they handle objections and issues with fairness and kindness.

Finally start a group about your business that offers the opportunity for people to join it and start interacting as a group about your business.

The best thing to market on Facebook is you and the knowledge and the value you have to offer. It honestly won't work the best to market your MLM company directly. Market your own personal capture page that offers a email boot camp or Magnetic Sponsoring or Building on a Budget. Keep it informational.

Know also that beyond simply giving you results directly on Facebook google and other search engines love Facebook so as they see your URL's on it and interlinked on various sites within Facebook they will give you a higher search engine ranking!

If you would like to learn more about these and other tactics go to http://buildingonabudget.blogspot.com

Enjoy!