Banker, Author Launches Social Media and Banking Blog

    REDONDO BEACH, CA, May 13, 2009 MaiMai News -- Jesse Torres, Banker and author of The Community Banker's Guide to Social Network Marketing (http://www.tinyurl.com/cbgsnm) has launched the Social Media and Banking Blog (http://socialmediabanking.blogspot.com). The Social Media and Banking Blog complements Mr. Torres' efforts in informing the banking industry of the benefits of social media.

"In December 2008 I released as a free ebook The Community Banker's Guide to Social Network Marketing," said Mr. Torres. "The response has been overwhelmingly positive and tremendous. The Guide appears to have activated a cadre of bankers that have been sitting and waiting for someone to provide a tool specific to banking that could be used as a primer and a roadmap to navigating the mysterious waters of social media and social networks."

In an effort to continue the conversation that has been started with The Community Banker's Guide to Social Network Marketing, Mr. Torres has launched the Social Media and Banking Blog.

"Through the blog I am able to address the questions that come in from readers of The Community Banker's Guide to Social Network Marketing. Bankers will also be able to share their opinions with other bankers, creating a place for bankers to go to get answers from others."

Mr. Torres will also be a featured speaker of Everything Bankers Need to Know About Social Media and Social Networking (http://tinyurl.com/c56jxd), a three-part Webinar series that introduces bankers to social media and social networks, provides the compelling reasons for considering social media within the organization and describes how to measure success and addresses the related risks.

Everything Bankers Need to Know About Social Media and Social Networking provides a comprehensive look at social media and social networks from a banker's point of view. This one of a kind program will provide participants with the knowledge needed to make informed decisions. From small community banks to large regional banks, social media and social networks can provide opportunities that set a bank apart from the competition.

Mr. Torres is Managing Director for Carillon Capital Partners' Financial Institutions Group. Jesse has spent nearly 20 years in leadership and executive management positions. Jesse can be reached at MrJesseTorres@gmail.com. He can also be found on LinkedIn at http://www.linkedin.com/in/jessetorres and on Twitter at http://www.twitter.com/jstorres. His blog, Social Media and Banking, can be found at http://socialmediabanking.blogspot.com.